At Foodex, we found Thai butterscotch and coffee candy and started product development.

Business trip to Thailand to visit the supplier’s factory and trade fair.

Launched the first NS overseas PB product “Butterscotch, Coffee Candy”.
It had been doing well since its launching, and later became a big hit.

Released the second NS overseas PB product “Fruit Jam Cookie”. Record another hit following Butterscotch and Coffee Candy.

50 people traveled to Shanghai, China to conduct market research.
At the same time, NS Co., Ltd. appealed itself to Chinese manufacturers at an event hosted by Food News.

Traveled to China for the first visit to manufacturers.

Launched the first NS overseas PB imported product “Cream Sand Cracker”.
This was the first item to handle by direct import.

Established NS International Co., Ltd. Moved office from Fukuyama to Osaka.
All products handled are shifted to direct import from manufacturers.
Launched an outsourcing center and started to have inventory.

Monthly sales exceeded 100 million yen for the first time.

Launched “Coconut Cracker”. Recorded a big hit from the beginning of the release.
Later, it recorded the overwhelming No. 1 distribution volume among all domestic PB and overseas PB items.
It became a historic blockbuster product.

Exhibited at Supermarket Trade Show and Foodex.

Moved warehouse to Osaka Nanko.

25 people visited Chicago to inspect Candy Expo.

Exhibited at “Sweets China” in Shanghai. 50 people visited the exhibition and manufacturers’ factories.

Increased capital from 90 million yen to 140 million yen.

Opened NSIN Shanghai Office. (Later closed in March 2010)

Registered store contract started with new initiatives. The number of contract companies expanded to 617, 599% compared to the previous year.

Invited customers to the Canton Fair, held a mini-exhibition, and received 13 container orders.

Problem in Chinese dumpling was discovered. Export restrictions and pre-export inspections by Chinese authorities became strict.
The number of items supplied by Chinese products dropped sharply.

Exhibited for the first time at Thai Fex (Thailand’s international trade fair).

Worked with two retailers to start development of corporate PB, and another two retailers handled the same product.

3.11 Due to the impact of the earthquake, there was a shortage of domestic products, demand for overseas PBs increased at a stretch, and special demand for the earthquake occurred.
We received donations from overseas manufacturers, and NSIN also donated the donations.

Training in Taiwan was held and 16 customers from 12 companies were invited.
14 members from 7 NS wholesalers, 1 from sales headquarters, and 3 NSIN employees participated.

Established MD booth for the first time in Grandex, set up dedicated corners for 3 overseas manufacturers,
CEOs of NS wholesale company participated and fair marked big succeess.

Three new Belgian chocolate bar items were released, which was a record sale.
A new transaction form (development and import agency business of PB) for two retailers has started.

Moved warehouse to Nankonaka Distribution Center to reduce logistics costs.

Conducted overseas inspection training. Invited customers to visit Vietnamese manufacturers.

Conducted overseas inspection training. Invited customers to visit Malaysian manufacturers.

Achieved 100 million yen in sales rebate for NS wholesalers.